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Notes on geo.

Every post tagged GEO: the patterns, fixes, and plays we've seen move revenue for DTC brands in this corner of search.

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AI Search & GEO

June 1, 20266 min read

Generative Engine Optimisation for Ecommerce: What You Need to Know

A growing share of shoppers now start by asking an AI, and it names only two or three brands. Generative engine optimisation is the work of being one of them.