DTC SEO agency
Ads stop the day you stop paying.
Search visits keep coming.
We're a DTC SEO agency for ecommerce brands that want more orders from Google and AI answers. Ten services run as one monthly plan, and each month you see what the work brought in, as orders.
$260K
Revenue from organic search in the first 9 months
On a new domain with zero history
Finnish Sauna Store, United States
Read the case studyIn short
Search Offgrid is a DTC SEO agency for direct-to-consumer brands on Shopify, Shopify Plus, WooCommerce, BigCommerce and custom builds. You get one campaign lead who runs your campaign end to end, coordinating the technical, content, outreach and reporting work behind the scenes, so there's one person to deal with rather than an account manager relaying messages. Month one is a review of your store, your competitors and your search data, plus a written plan. From month two the work goes live as it's ready: fixing what stops Google from reading your store, building the pages buyers search for before they buy, and getting relevant sites to mention you. Plans are $1,500, $2,000 or $3,000 a month at a fixed price, month to month, and you can stop at the end of any month.
The detail
DTC SEO agency, explained.
01
What a DTC SEO agency does
SEO for a store is usually sold one piece at a time: content on its own, links on its own, or a long technical audit nobody has time to work through.
Each piece can be useful, but on its own it tends to move impressions and rankings rather than orders. The work that moves orders runs in an order: find what's holding the store back, fix the structural problems, match every page to what the buyer is looking for, fill the gaps in content, earn mentions from sites your buyers read, and make the store easy for AI tools to read and quote. When traffic drops, work out the cause before changing anything else. Every project starts the same way, with an SEO audit that says what's wrong and what we'd fix first, in order.
02
Why ecommerce SEO is a different job
Ecommerce SEO isn't B2B SEO with a cart bolted on.
Collection filters for size, color and price create hundreds of near-identical URLs that compete with each other, and the problem is easy to miss. The structured data that earns rich results works differently on product pages than on blog posts. App-heavy themes are slow in ways a simple brochure site never is. And buyer searches run from early questions about how to choose, through comparisons, to searches for a specific brand, so your pages have to match that. Most of our work is on Shopify, which is why there's a separate Shopify SEO agency page, and we also work on Hydrogen, WooCommerce, BigCommerce and custom builds. We work with service businesses too, where the same approach is reported in leads instead of orders.
03
How the work runs month to month
Three plans, fixed scope, month to month.
Starter at $1,500 a month covers the review, keyword research and the technical fix list. Growth at $2,000 a month is the most common choice, adding technical work, content, intent mapping and AI search. Scale at $3,000 a month adds editorial link building, AI search strategy and a quarterly plan. Changes go live as they're ready, and the monthly report lists what was done, what moved in Google, and what came in as orders from unpaid visits. If part of the plan isn't working, we'll say so and change what we're doing rather than repeat it for another quarter. You can stop at the end of any month.
04
Different starting points
The work is the same whichever page you came in through.
Pick the starting point that matches your platform and where your store is now.
Why us
What you get.
Every account gets one campaign lead who runs it end to end. Plans are $1,500, $2,000 or $3,000 a month at a fixed price, month to month, so you can stop at the end of any month. Month one is usually the review and a written plan, with changes going live from month two.
01
One campaign lead
One campaign lead runs your campaign end to end and coordinates the specialists behind it. No account manager relaying messages, and the same lead from the first call onward.
02
Reported in orders
Each month: what we did, what changed in Google, and what came in from organic search. Rankings and traffic are in there as context, not as the result.
03
Ecommerce and service businesses
Most of our work, and all of our published results, is DTC ecommerce. We work with service businesses too, reported in leads, calls or bookings instead of orders.
04
Fixed price, no long contract
Three monthly plans at a fixed price, billed monthly. No surprise invoices, and you can stop at the end of any month.
05
Work goes live as it's ready
Month one is the review and the plan. From month two, changes go live when they're done rather than being held back to fill next month's report.
06
AI search included
Working on how your store comes up in ChatGPT, Perplexity and Google's AI Overviews is part of the Growth and Scale plans, not an extra line on the invoice.
Who it's for
Is this for a business like yours?
A good fit
- DTC ecommerce brand that wants more orders from search
- On Shopify, Shopify Plus, WooCommerce, BigCommerce or a custom build
- Selling something people already search for
- Happy to deal with one campaign lead rather than a rotating account team
- Cares about orders and margin more than rankings
Not the right fit
- Wants guaranteed rankings, or results inside a month
- Looking for a high volume of cheap articles
- Needs someone to run paid ads
- Can't get site changes approved or published
- Wants daily check-ins or weekly status meetings
FAQ
DTC SEO agency questions, answered.
Three things you can check. You get one campaign lead who runs your campaign end to end and pulls in the technical, content and outreach specialists as the work needs them, so you're talking to someone close to the work rather than an account manager relaying it. The monthly report is written in orders from organic search, with rankings and traffic as context. And the price is fixed and month to month, so you can stop if it isn't working. The trade-off is that we say no fairly often, because this work only pays off for stores selling something people already search for.
An agency, run as a small team. Your campaign lead does the review, plans the work and writes your report, with specialists handling content, outreach and development behind them. You won't be handed to a junior account manager after the first call.
Yes. Shopify and Shopify Plus are the most common. We also work on headless setups like Hydrogen and Next.js, plus WooCommerce, BigCommerce and custom builds. Magento is case by case. Tell us your platform on the call and we'll say whether we're a fit.
Usually a few months, and progress is uneven. Fixes go live in the first month or two. Movement in Google typically shows within three to six months, and orders follow once the pages that sell are ranking. How fast depends on your competition, the state of the store, how quickly changes get published, seasonality, and Google's own updates.
No, and be cautious of anyone who does, because Google decides rankings. What we commit to is the work: the review, a written plan, changes that go live, and a monthly report showing what was done and what changed. If it isn't paying off after a reasonable time, we'll tell you plainly, and you can stop at the end of any month.
Three plans at $1,500, $2,000 and $3,000 a month, each with a fixed scope, month to month. Month one is the review and the written plan. From month two, changes go live as they're ready and you get a short report each month. From you we need access to your store, your analytics and Search Console, one person who can approve pages, and about two hours a month.
Related services
What this work includes.
Related page
Another page that might fit you better.
Start with a free 30-minute call.
You'll talk with the campaign lead who'd run your account about your site, what you've tried, and what you want from search. You'll leave knowing whether we think we can help and roughly what it would cost. There's nothing to prepare and no obligation.