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10. AI Search

AI Search Strategy.
Make your brand the one AI search engines recommend, not the competitor three results down.

We rebuild how your store talks to Google, ChatGPT, Perplexity, and the AI Overviews eating clicks at the top of the page.

// 01

Brand Clarity Roadmap

Your brand, your products, and your founder defined consistently across the open web, so AI engines have one clear answer to 'what is this brand?' instead of three conflicting ones. (Operator term: entity roadmap.)

// 02

Third-Party Proof Architecture

Reviews, expert mentions, third-party data, and case studies organised on your store and the open web so AI engines can find them and treat them as evidence. (Operator term: evidence architecture.)

// 03

Schema Implementation

Product, offer, review, FAQ, how-to, and article tags deployed to the standard AI engines and search engines expect, so your store is machine-readable, not just human-readable.

// 04

Content Built for AI Extraction

Pages structured so AI engines can pull clean answers directly: clear claims, sourced evidence, machine-readable answers to the questions buyers actually ask.

// 05

Editorial Citations

Coverage in the publications AI engines treat as primary sources. The names that show up in ChatGPT's footnotes and Google AI Overviews' source list.

// 06

Monthly AI Search Dashboard

How often your brand is cited across each major AI engine, in what context, with what accuracy. Tracked monthly, reported in plain English.

// How it ships

  1. 01
    Week 1

    Diagnose

    We map every place your store is leaking organic revenue right now, pages Google can't read, pages competing with each other, pages that rank but don't convert. No templated audit decks.

  2. 02
    Week 2

    Prioritise

    Every leak gets a dollar number and an effort score. You leave with the three biggest levers, in order, and a clear answer to 'where's the next $50K/mo coming from?'

  3. 03
    Weeks 3–8

    Ship

    Hands on the keyboard. Your dev team or ours, we don't care, as long as the work ships. Most engagements see the first measurable lift between week six and week eight.

  4. 04
    Ongoing

    Measure

    Every action tied back to organic-attributed revenue, contribution margin, and payback period. Reporting reads like a finance memo, not a dashboard screenshot.

// FAQ

  • Yes. Most of the AI search work, brand clarity, schema, third-party proof, source-quality signals, also strengthens classic Google rankings. They share the same foundations. AI search just raises the bar.

  • No. We focus exclusively on DTC ecommerce because that's where our pattern recognition, vendor stack, and revenue models compound. If your business is something else, local services, B2B SaaS, lead-gen, we'll happily refer you to operators who specialise in your vertical.

  • No. Engagements are month-to-month. Cancel any month. We do quarterly check-ins so you can decide whether to keep going, scale up, or step back, but the work isn't held hostage by a 12-month minimum.

  • Organic-attributed revenue, organic conversion rate, and contribution margin. We don't optimise for impressions, clicks, or rankings unless they tie directly to a revenue lever for your specific store. If a piece of work isn't moving those numbers, we drop it from your invoice next sprint.

// Adjacent levers

The other nine levers in the kit. Pulled together with this one, or as their own engagement.

Strategy without measurement is guessing. The AI search audit runs first and runs again every quarter to track citation count, sentiment, and accuracy across each AI engine. The other lever that does the heaviest lifting on AI source-quality signals is editorial link building.