DTC Ecommerce SEO Services · The Ten-Lever Operating System
Ten ways your store is leaving organic revenue on the table. We pull the levers in the order that pays back fastest.
Most agencies sell one of these as a retainer and call it SEO. The work compounds when you run them as one connected system, diagnosed by a senior operator, sized against your P&L, shipped in the order that moves your number first.
// 01. The System
The biggest mistake DTC brands make with SEO is buying it the way agencies sell it, one lever at a time, billed monthly, never sequenced. The work compounds when you do it in order.
We start with an SEO audit to find the leaks and put a dollar number next to each one. Fix the structural ones with technical SEO. Map the buying journey with keyword research and intent mapping. Build pages that convert via content strategy. Compound trust with editorial links, hybrid retail visibility with local SEO, and AI search citations with AI search strategy. When something breaks, traffic recovery ships in 72 hours.
// 01
SEO Audit.
// 01 — SEO Audit
Find every place your store is leaking sales to Google before you spend a dollar fixing anything. We map the leaks, put a revenue number next to each one, and tell you which three to fix first.
// 02
Technical SEO.
// 02 — Technical SEO
Your Shopify store is losing sales because Google can't read it cleanly. We rebuild the parts of your site Google sees, site speed, page structure, search-result formatting, so the right pages get found and bought from.
// 03
Content Strategy.
// 03 — Content Strategy
Stop publishing blogs nobody buys from. We map what your buyers actually search before they purchase, build the pages that turn those searches into carts, and prune the dead weight that's dragging your store down.
// 04
Keyword Research.
// 04 — Keyword Research
Most keyword tools sell you traffic that never adds to cart. We separate the searches that look impressive from the ones that actually move revenue, then we map every winner to a stage of your buying journey.
// 05
Link Building.
// 05 — Link Building
Editorial coverage in publications your buyers actually read, earned, not paid. No private blog networks, no link farms, no scaled-spam outreach that puts your store one Google update away from a manual penalty.
// 06
Intent Mapping.
// 06 — Intent Mapping
When two of your pages compete for the same buyer, neither one wins. We line up every page on your store with the buying moment it actually serves, so Google sends shoppers to the page that converts, not the one that ranks by accident.
// 07
Local SEO.
// 07 — Local SEO
For DTC brands with showrooms, pop-ups, retail partners, or service-area delivery, we make sure shoppers near your stores find you on Google Maps and the local pack first. Built for hybrid retail brands, not pizza shops.
// 08
Traffic Recovery.
// 08 — Traffic Recovery
Your traffic dropped overnight. Stripe is showing it. You don't know why yet. Within 72 hours of kickoff we tell you what hit you, and we ship a recovery plan in weeks, not the six-month forensic crawl most agencies sell.
// 09
AI Search Audit.
// 09 — AI Search Audit
ChatGPT, Perplexity, Gemini, and Google's AI Overviews are recommending products to your buyers right now. We measure exactly when your brand gets cited, when it gets ignored, and when a competitor gets the recommendation that should have been yours.
// 10
AI Search Strategy.
// 10 — AI Search Strategy
Make your brand the one AI search engines recommend, not the competitor three results down. We rebuild how your store talks to Google, ChatGPT, Perplexity, and the AI Overviews eating clicks at the top of the page.
// Map
Different brands enter the system at different points. Pick yours: DTC SEO agency, Shopify SEO agency, ecommerce SEO consultant, AI search (AEO), or Google AI Overviews (GEO).