“We’d burned through two agencies running “content sprints” that produced nothing. Search Offgrid found $40K/mo of revenue sitting in pages we already had. Six weeks later it was live.”
+187% organic revenue · 9 mo
Ecommerce SEO for DTC brands
Grow sales from search.
We turn Google into a sales channel you own — so your growth doesn't depend on rising ad spend.
- $0M+Revenue moved for clients
- 0Active DTC brands
- +0%Avg. organic revenue lift
// Trusted by DTC operators
// The problem
↑ 28%
Avg DTC paid CAC, year over year
60–75%
Contribution margin on organic
5×
Organic customer LTV vs paid
Most DTC brands hit a paid-CAC ceiling somewhere between $50K and $300K a month. Past it, every extra dollar of ad spend buys a slightly worse customer than the last — and the cost of reaching them only goes one way.
Search doesn't work like that. Rank for what your buyers look up before they purchase, and that page keeps selling at a 60–75% margin, month after month, with nothing owed per click.
// The shift
We make search a sales channel you control end to end. That's the unglamorous, high-leverage work: technical fixes so Google can read your store, content built around what buyers actually search, links that earn real trust, and the AI-search work most agencies still haven't figured out. It starts with an audit that puts a dollar figure on every leak.
One senior operator owns your account — no layered teams, no offshore juniors, no monthly status decks. And every piece of work is measured in revenue. If it isn't moving the number, we drop it.
// How it works
No discovery phase, no quarterly strategy deck. We diagnose, prioritise, ship, and report in revenue.
- 01Week 1
Diagnose
Every page leaking organic revenue, with a dollar number next to it.
- 02Week 2
Prioritise
The three biggest wins, ranked by revenue impact. You leave knowing where the next $50K/mo comes from.
- 03Weeks 3–8
Ship
Hands on the keyboard, your dev team or ours. First measurable lift between weeks 6 and 8.
- 04Ongoing
Measure
Revenue, contribution margin, payback. Reporting reads like a finance memo, not a dashboard.
// What we run
Audit first. Fix what's broken. Build what ranks. Then compound it.
// 01
SEO Audit.
// 01 — SEO Audit
Find every place your store is leaking sales to Google before you spend a dollar fixing anything. We map the leaks, put a revenue number next to each one, and tell you which three to fix first.
// 02
Technical SEO.
// 02 — Technical SEO
Your Shopify store is losing sales because Google can't read it cleanly. We rebuild the parts of your site Google sees, site speed, page structure, search-result formatting, so the right pages get found and bought from.
// 03
Content Strategy.
// 03 — Content Strategy
Stop publishing blogs nobody buys from. We map what your buyers actually search before they purchase, build the pages that turn those searches into carts, and prune the dead weight that's dragging your store down.
// 04
Keyword Research.
// 04 — Keyword Research
Most keyword tools sell you traffic that never adds to cart. We separate the searches that look impressive from the ones that actually move revenue, then we map every winner to a stage of your buying journey.
// 05
Link Building.
// 05 — Link Building
Editorial coverage in publications your buyers actually read, earned, not paid. No private blog networks, no link farms, no scaled-spam outreach that puts your store one Google update away from a manual penalty.
// 06
Intent Mapping.
// 06 — Intent Mapping
When two of your pages compete for the same buyer, neither one wins. We line up every page on your store with the buying moment it actually serves, so Google sends shoppers to the page that converts, not the one that ranks by accident.
// 07
Local SEO.
// 07 — Local SEO
For DTC brands with showrooms, pop-ups, retail partners, or service-area delivery, we make sure shoppers near your stores find you on Google Maps and the local pack first. Built for hybrid retail brands, not pizza shops.
// 08
Traffic Recovery.
// 08 — Traffic Recovery
Your traffic dropped overnight. Stripe is showing it. You don't know why yet. Within 72 hours of kickoff we tell you what hit you, and we ship a recovery plan in weeks, not the six-month forensic crawl most agencies sell.
// 09
AI Search Audit.
// 09 — AI Search Audit
ChatGPT, Perplexity, Gemini, and Google's AI Overviews are recommending products to your buyers right now. We measure exactly when your brand gets cited, when it gets ignored, and when a competitor gets the recommendation that should have been yours.
// 10
AI Search Strategy.
// 10 — AI Search Strategy
Make your brand the one AI search engines recommend, not the competitor three results down. We rebuild how your store talks to Google, ChatGPT, Perplexity, and the AI Overviews eating clicks at the top of the page.
Not sure where you start? Jump in by stack — DTC SEO, Shopify SEO, ecommerce SEO consulting, AI search (AEO), or Google AI Overviews (GEO).
// Proof
Direct quotes from active engagements. Names abbreviated on request.
“First agency that actually opened our P&L. They cut three workstreams the previous team had us paying for and shipped a technical fix that recovered a category we’d written off.”
Recovered 62% of lost traffic
“No status decks. No 14-person Slack channel. One operator who knew our catalogue better than half our team. Organic is now our second-largest channel after email.”
Organic = 34% of revenue
“Honest about what wouldn’t work. Killed two of our content ideas in week one and saved us three months. The AI-search piece nobody else was talking about is already paying off.”
+220% AI-referred traffic
“I’ve worked with five SEO firms in eight years. This is the only one that reported in dollars. Every monthly memo had a revenue number on it I could take to my board.”
$1.2M net new revenue · Y1
“We almost didn’t hire them because the price felt low. Six months in I get it. They drop work that isn’t earning. Most agencies just keep billing.”
Conversion 2.8x benchmark
// Book a call
A senior operator walks your store live and shows you the three biggest organic revenue leaks — and the one fix that pays back fastest. Hire us or don't.
$1,500/mo–$3,000/mo. Measured in revenue. We drop anything that isn't moving the number.
Book a 30-Min Diagnostic Call